Bras for every body.

Sizes up to 58K. Since 1921.

A lot has changed since we started making plus-size bras, but not how we make them: designed and fit for curvy women for generations.

Our Story

Behind The Bra

Our History

  • Our Story

Putting Curvy Women First Since Day One

Glamorise is a size-inclusive lingerie brand that designs bras for curvy women. Founded in New York City in 1921, Glamorise is one of the world’s oldest bra manufacturers, and we have been size-inclusive since our inception. We pride ourselves on our wide size range of band sizes 30 to 58 and cup sizes B through K.

Every single Glamorise bra is designed in our New York City sewing studio by our team of industry-veteran designers, and each bra is fit on women of all bust sizes throughout the design process. Our patented MagicLift® wireless bras, WonderWire® bras, sports bras, and bralettes provide comfortable support for plus-size and full figured women.

Behind The Bra

How We Get the Perfect Fit For You Time & Again

  • Adjustable Front Closure

    Secure hook-and-eyes with multiple settings are easy to get in and out of.


  • Smoothing Posture Back

    Crisscrossed Lycra® panels provide extra back support.


  • Wide Padded Straps

    Adjustable straps with extra cushion are extra comfy all day.

Say Goodbye to Back and Shoulder Pain

And hello to wire-free support, front-to-back. Not only does our front-close, posture-back bra make things a little easier, but it makes things a little smoother, too.

  • MagicLift® design lifts, shapes, and supports without a wire.
  • Crisscrossed design pulls your shoulders back to improve your posture.
  • Hook-and-eye front closure with 2 columns & 5 rows increases with size.
  • Wide, cushioned straps adjust to your fit.

Featured on our Best Front-Closure Bras guide.

Materials: 40% Polyamide 30% Polyester 20% Cotton 10% Elastane
Care Instructions: Machine wash warm. Line dry. Do not bleach.

Our History

Ahead of the Curve,
Then & Now

  • 1921

Curvy Then

Glamorise started making bras back when they were still called brassiers. Amidst the flapper fashion takeover that ditched the corset in favor of more freedom to move, we set up shop in New York City. Through the advent of alphabetical cup sizes, the torpedo bras of WWII and the cone-shaped silhouettes of the sweater girl era, we pioneered the best fit, comfort and support for curvy women right here from our midtown sewing studio.

 
  • 1975

Glamorise invented the First Sports

  • 2023

Curvy Now

Glamorise puts curvy women at the heart of everything we do. When we created MagicLift® — the revolutionary wireless design that holds in and lifts up — it was to give plus-size women the comfort and support they deserve, daily. When we perfected WonderWire® — the next-level standard in plus-size underwire bras — it meant unparalleled support without wire poke.

When it comes to bras fit for you, we promise to put curvy first for generations to come.

“Glamorise bras are so well made and comfortable. They fit well and offer support I've struggled to find in other brands.”
Georgie M.
“This is the only company I have found that has bras that fit me properly. Recommend them for girls like me who don't fit the "norm" bra mode.”
Debra L.
“For hard to find sizes, Glamorise is right there offering style, fit and color choices. I appreciate the fast and efficient service. Thank you.”
Tamra B.
“I received my order within a matter of days and was very pleased with my purchase!”
Karen F.
“I love shopping at Glamorise, they have so many styles and sizes to choose from, returns are free what else do you need.”
Margaret O.
“Glamorise is a great place to get bras that fit your body at a price that fits your budget. Thanks for being so user-friendly!”
Stephanie S.
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